A Page In This Book Costs ₹2.55
I have reason to believe they recently came out with a rule, or perhaps, an initiative to better inform consumers of the value of products they purchase. Most packaging, most stores, online or offline, now carry a note about the unit selling price. Or perhaps, it may be worth elucidating this for the less mathematically inclined, and I do not mean it as an insult—far from it. I simply mean that an example is warranted: if a tin of fifty mints costs a hundred bucks, for example, then below the price would simply be the following note:
₹2/tablet
And if it is a product that is distributed by weight, then a pack of a hundred grams would have another, similar note, say:
₹2/gram
And all that is wonderful, I’m sure, for all sorts of things. Now, we know that the new-age company that is selling us a supplement is, in fact, overcharging us. I believe all of us could be making better decisions and there is no better way to compare items than reducing them down to units. No mental gymnastics are now conducted in the grocery aisle. No one stands there, punching numbers in their phone, trying to draw comparisons between the quality and cost of two different name brands of cereal. No one thinks twice, in an ideal world, for thinking is where they get us because they know that most people are tired after a day at the office, and most people are exhausted under the general weight of life, and to think would be too tall an ask at 8:34 in the evening when a day is about to end and you just want it to be over, when your clothes reek of spilled coffee and sweat, when the list of things you ought to do has not budged, when living is far too much and far too entrenched, and when information is bombarded at you from every seen and unseen corner.
I am sure this serves wonderful benefits.
After a movie at the theatre in the mall, I walked through the aisles to reach the next escalator down, placed strategically by some esteemed architect well above my pay grade, so I peruse and peek through all the stores on the way, or get a cup of coffee, perhaps, or get a book. And that is what I did. I walked into the bookstore on the way. I picked one up, just out of curiosity on the title and the art on the cover. Those who claim to not judge a book by its cover, simply have not seen the amount of arduous effort publishers tend to put on what they put out front. We all judge books by covers. The only place that statement is somewhat true is when used as a metaphor for people. But it is a faux metaphor because the literal interpretation does not apply. At least, not in this day and age, when designers, marketers, and, yes, authors, among all sorts of professions, come together to make a single book a reality.
The thing that caught my eye, when I turned to read the book’s abstract on the back cover is that it, too, had a note in the white box along with the price and its ISBN.
₹2.55/page
It made me laugh, at first, before I realised how the world has changed since I was a little boy. A page in this book costs ₹2.55. I thought. What an absurd, absurd thing to claim! A book is a whole in itself, and all pages are not equal. They are not capsules of fish oil in that one is quite different from the other. A page that is wasted on exposition has little to do with the page that unravels the plot. And the preface, albeit important, is surely not as exciting as the epilogue. And what of the other genres, and the other kinds of books? I reckon a volume of poetry could, in fact, be sold by the page. Even then, the thread needled through all of them, the narrative, the story, the feel and the zeitgeist that it defines, would face terrible losses, if not complete misinterpretation were they removed.
This is the world we live in now, of course, where all of everything is a number. Perhaps, paintings will be sold soon and you will know what each drop of paint costs. But will you know the years of turmoil the artist faced to know where to put each coat? Perhaps not. But that is not where the value lies, I reckon. It lies only within this rampant numerification of the world, of society, and of people. I write these words with my own numerification of the process, having thought about the fact that this piece, in its final form, must be at least a thousand words for a premise like this warrants it. I am not removed from the state of the world, as much as I try to deliberately isolate myself from it. All my attempts and yet, I, too, am a slave to the number on my pay-check, the number of the mortgage for my new home, the age I have reached without publishing a single, worthwhile volume or a book, having nothing but these tattered pieces and essays scattered around with flimsy threads connecting them.
As I sit here, writing these words, sipping my coffee that was cold two hours ago and feels like nothing but a glass of water now, I reckon my disappointment about it all is, perhaps, simply because I failed to write a book before they began to be sold by the page. And now, anything I ever finish will be divided and dissected, and judged for the cost people paid for it. The hostile takeover of artful, tasteful covers was the first thing that happened to books. Perhaps, this is the next, and the world is better for it, I think, because while I have opinions of my own, I surely am just a man living his life. Others are far more esteemed, far more educated and far more responsible to be able to comment on the state of the world.
As far as I am concerned, I’d wager that in an epidemic when no one sits to read simply for the enjoyment of it and to read without gaining something out of it is an act of heresy, of rebellion, and the one who does it, an alien, we might as well go ahead and sell books by the pages. At least, they will still be sold. At least, that is some solace.